This initiative was spearheaded by the Non-Profit Pension Research Task Force led by Volunteer Alberta, with the support of the Alberta Nonprofit Network (ABNN), and established with the core mission of exploring avenues to enhance retirement security for non-profit employees. Our outreach strategy was designed to engage a broad audience across the sector, leveraging various communication channels. This included traditional methods such as informative newsletters, alongside more modern and engaging approaches like the use of memes on social media, to effectively disseminate information and encourage participation in our critical surveys.
The insights gathered from both sector employees and leaders shed light on pervasive challenges and strong aspirations for improved retirement provisions.