ALIGN has developed Key Messages to use when speaking with the MLAs, Ministers, and other Government parties such as contract specialists. These Key Messages are designed to be personalized and adjusted to meet the needs of your individual agency.
Below is an example (shared with permission) from an agency outlining how they have used these Key Messages to start a conversation and share their concerns while presenting data and clear examples to support their position in the conversation.
ALIGN encourages agencies to look through these Key Messages and use them to start and facilitate their own conversations and keep attention on the challenges facing the sector.
Anonymous Agency Example of Key Message Usage
ALIGN Government Relations
Sector Political Engagement Resources